The Kid From Kent

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The Kid From Kent

By Sean | Iron Oak Group


Before the Marines. Before the gym. Before the career, the investments, the app, and the blog. There was a kid from Kent, Washington who had all the talent in the world and no idea what to do with it.

This is where the story really starts.


The House on the Outside

We had everything from the outside looking in. Parents still married to this day. Older brother. Younger sister. Me in the middle. Dad running his own business. A baseball card shop. Kids in sports. It looked like the picture.

But when you opened the door, the house wasn't as perfect as it looked. We didn't have a luxurious life. We never flew anywhere as kids. The first time I ever got on an airplane was to fly to California to join the United States Marine Corps.

That's not a sob story. That's just the truth. And it shaped everything about who I became.


Dad's Shop

My dad was an entrepreneur before I ever knew what that word meant. He opened a baseball card shop and ran it through my childhood until it closed during my high school years.

I was a baseball player. He ran a baseball card shop. He was my number one fan. I was the middle kid that my parents invested in through the sport. Lessons. Equipment. Games. That was our bond.

When the shop closed, things shifted. But what he planted in me never went away. The idea that you can build something around what you love. That you can bet on yourself. That you don't have to work for someone else forever.

I didn't realize it then. But I'm living it now. IronAI Fitness is my baseball card shop. Just with better tools and a different era.


The Odd Man Out

I learned early what it felt like to be on the outside.

I'm white but I come from a Hispanic background. Growing up, I knew I was different but I didn't know what that meant yet. I didn't fit neatly into a box. I still don't.

In elementary school there were these twins. I was closer with one of them. The other was standoffish. One day we were playing basketball and he kicked my legs out from under me. Tripped me on purpose.

It sounds small. It wasn't.

That was the first time I felt what it's like when someone wants to see you fail. When someone is jealous of what you can do and they can't. It put a chip on my shoulder that I've carried for 35 years. Every time someone doubts me, every time someone underestimates what I can do, I feel that moment. And I get up. Every time.


Here's the thing people didn't know about me in high school. Everyone knew my name. I was "popular" in the sense that people knew who I was. But I wasn't hanging with the cool crowd. I wasn't at every party. I wasn't in anyone's inner circle.

I had two close friends. And they didn't even go to my school. They went to the rival high school. I met them playing summer ball the summer before junior year.

That's always been my pattern. I don't collect people. I find the ones who show up to do the work. On the field. In the gym. In the grind. Those are my people. That hasn't changed in 30 years.


All the Talent. None of the Preparation.

I was good at baseball. Good enough to make varsity as a junior. But I didn't know what preparation was.

I never practiced in the offseason. Never trained for the next season. I'd show up to tryouts out of shape and still make the team on talent alone. But talent without preparation gets you a seat on the bench.

That's exactly what happened. I made varsity. I sat the bench. Then I'd go down to JV and light the place up. Dominate. Because the ability was always there. But I wasn't ready for the next level.

I didn't know what it meant to prepare. Nobody taught me. Or maybe they tried and I wasn't listening. Either way, I was always good enough. I just wasn't ready enough.


The Student I Wasn't

I wasn't a great student. Unless it was baseball season. Then I locked in because I had to. Eligibility was the only thing that made me care about grades.

One quarter I failed four classes. Got put on academic probation. Couldn't play the first four games. Then I got caught at a party and got suspended from the next sport. So I chose swimming. Because sitting still has never been an option for me. Even punishment couldn't keep me from competing.


The Teacher

One of those four classes I failed? That teacher told me I wouldn't amount to much.

I failed his class. And he used that to write me off as a person. He saw one semester and decided that was the whole story.

He didn't see the baseball talent. He didn't see the competitive fire. He didn't see the kid who'd become a Marine, graduate from the University of Washington, spend 19 years building a career, lead a large team, invest $1.5 million, and launch his own business at 47.

He graded me on his class. I graded myself on my life.

I don't remember his name. But I remember the feeling. And I've spent 30 years proving that feeling wrong. Not for him. For me.


The Doubt That Lived Inside

Here's what I've learned about doubt. It doesn't always come from other people saying "you can't." Sometimes it shows up in how you don't prepare. How you don't show up for yourself. How you have all the talent but none of the habits.

That was me. The doubt wasn't loud. It was quiet. It lived in my actions. In the offseasons I wasted. In the classes I didn't show up for. In the preparation I never did.

I had the ability. I just didn't believe I was worth the work yet.

The Marines changed that. The gym changed that. Chris changed that. Twenty-seven years of showing up every single day changed that.

Now I prepare for everything. My finances. My business. My workouts. My team. My family's future. The kid from Kent who didn't know what preparation meant? He figured it out. It just took longer than it should have.


Why I'm Telling You This

Because this blog isn't a highlight reel. It's the full story.

I wasn't a great student. I wasn't prepared. I had a teacher who wrote me off. I had talent I wasted. I grew up in a house that looked better from the outside than it felt on the inside. I never flew on a plane until I left home for the Marines.

And now I'm an executive. A Marine veteran. A husband and father. A homeowner. An investor. A business owner. Building an app. Chasing $7 million. Writing a blog about all of it.

Not because I was special. Because I eventually learned what preparation means. And once I did, I never stopped.

If you're reading this and you feel like you're behind. Like you wasted time. Like you should be further along. Like people have doubted you or written you off.

Good. Use it. That chip on your shoulder is fuel. And it's never too late to learn how to show up for yourself.


Next week: "The Marines Made Me. The Gym Kept Me."

— Sean
Founder, Iron Oak Group | Creator, IronAI Fitness